You just closed a deal. Ah, doesn't that feel great?

Now what? Don't just close a deal and forget all about that customer. One of the greatest sources of new business is personal referrals from your past clients. Now that you've had a successful transaction with a client, send a follow-up note. You could send an email, however I personally love to get a physical hand-written note. Regardless of your chosen medium for the follow-up note, make sure you include:

• A thank-you for their business.
• A request that if they know anyone else who is buying or selling a home that they please recommend you.
• Ask if they would consider writing a testimonial or personal referral that you can reference when you speak to new leads.
• An invitation to call you with any questions or issues they might have now that the transaction is complete. Make sure you let them know you're still available to them.
  

Create a database where you save past client's information and reach out to them once or twice a year. This reminds them that you exist and if they hear about someone who needs a real estate agent, you want to be the person that comes to mind! Maybe send a Christmas card or a birthday card or even a card to celebrate the anniversary of their home purchase. Whenever you send a note, include your business card so that past clients can easily pass on your contact information.

Asking for testimonials and references
is imperative!

Testimonials and references are as good as gold when you're courting potential clients. If you have a website or a blog, you should always post these testimonials. Or email success stories as part of your pipeline and drip-marketing campaign.

View a closed deal as an opportunity to generate even more new business! By asking for referrals you can end up with new clients. By securing testimonials and success stories you have new material to better market yourself to your current leads.

Are you ready to start closing deals and working with new leads?
Give LeadToRealty a try! You'll love the convenience of new business prospects sent straight to your inbox and phone. All you have to do is call to start courting the lead. Get started today by calling 1-800-311-7780, x2 or sign up online.